The 10/65 Awards

Each year, we recognize creative excellence with the American Advertising Awards. For the first time ever, we have decided to recognize the crucial—and too often unsung—sales and service side of the industry with the 10/65 Awards. 

But why 10/65? AAF Mobile Bay does not just represent Mobile it represents our entire area both Mobile and Baldwin Counties which are most easily accessed (sometimes) through Interstate 10 and Interstate 65.

TEN is also the number of perfection. In soccer (football everywhere else), the number ten is traditionally worn by the team’s advanced playmaker. In football, It’s a first down and another run at the goal line. Ten is also the number of awards we will distribute to recognize the best of the best in the agency and marketing arena!

Deadline to Submit Nominations: February 21, 2024

Awards will be given at the American Advertising Awards Show on February 29, 2024. 

JOE CAIN AWARD (BUSINESS LEADER OF THE YEAR) 
For those who make it all possible. The advertising business relies on advertising businesses. The Business Leader of the Year Award recognizes a business leader or entrepreneur who has the greatest impact on the Mobile Area advertising community and the field as a whole.

BATTLESHIP AWARD (ACCOUNT SERVICES AWARD) 
For those who know how to make it happen. Account executives, sales representatives, project managers, business owners, public relations executives, media planners, sales coordinators and production/traffic managers. Account service is the art of making projects run smoothly and the magic of making them all invisible. The Account Services Award recognizes a great artist and magician.

HANK AARON AWARD (MEDIA PLANNING)
For those who bring the message to the masses. Media buyers, media planners, and media managers. A well-conceived and well-produced message means nothing if no one ever sees it. The Media Planner Award recognizes an agency or external media professional who finds the medium to reach the right eyes and ears.

TIM COOK AWARD (PUBLIC RELATIONS)
For the newsmakers. Public relations is the art of communicating in different ways to different publics and getting them all to spread the word. The Public Relations Award recognizes an in-house or agency public relations professional who best represents the client’s brand in plain language to everyone who needs to hear it.

AZALEA CITY AWARD  (PRODUCTION AWARD)
For those who bring ideas to life. Casting directors, print producers, audio engineers, traffic managers, and web developers. Creative product doesn’t spring fully formed into the world. The Production Award recognizes an individual who takes the brilliant and sometimes grandiose ideas of the creative team and makes them a reality.

THE BANKHEAD AWARD (SOCIAL MEDIA PROFESSIONAL)
For the social media professional. Social media has become a part of every client’s strategy. The Bankhead Award recognizes the social media professional who has best delivered on their social media expertise for clients large and small.

PORT CITY AWARD (SALESPERSON OF THE YEAR)
All sales roles within the advertising community. A good sales pro will make or break your day. They have to carefully balance negotiations of setting expatiations and delivering results for clients. This requires the participation of a half dozen different disciplines with a dozen different needs, speaking many different languages. The Sales Person of the Year Award recognizes an individual who excels at communication, diplomacy, organization and keeping all parties happy.

BIENVILLE SQUARE AWARD (JUNIOR OF THE YEAR AWARD)
For the unsung new heroes. Young minds and fresh ideas make things happen. The Junior of the Year Award recognizes a junior or assistant staff member who has made the most impact for the least credit.

MOONPIE AWARD (INTERN OR STUDENT OF THE YEAR AWARD)
For those with plenty of growth potential. All of the advertising’s great professionals started out as promising students with great potential and no idea what they were getting into. The Student of the Year Award recognizes a local university or college student studying marketing, advertising, design communications, journalism, or another advertising-related field.

BETTIE HUDGENS MEMORIAL SERVICE AWARD
For those who have served AAF Mobile Bay. AAF Mobile Bay can’t serve its members without the help of its members. The Bettie Hudgens Memorial Service Award recognizes an individual or company who has demonstrated exceptional social responsibility in the community and exceptional service to AAF Mobile Bay.

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AAF Mobile Bay is a local chapter affiliated with the American Advertising Federation. As a member of District 7 and the national AAF, the chapter welcomes members located in Mobile and Baldwin counties with an interest in advertising.

MAILING ADDRESS
PO Box 681
Mobile, AL 36601

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